Panasonic, the market leader in Plasma HDTVs and the Official HDTV of the Olympic Games, announced that its entire best-selling 2008 line of 1080p VIERA Plasma HDTVs is rated to last 100,000 hours before reaching half its original brightness. Based upon the U.S. average daily viewing time of six and a half hours, Panasonic 1080p Plasma HDTVs could on average take more than 42 years to reach half of their original brightness level…

Today Panasonic announced that it is looking for more families to participate in its Living in HD program, a unique study of real American families experiencing what it means to “live in High Definition.” Panasonic plans to increase the number of participating families to 60 by 2009 and further expand the growing online Living in HD community to eventually include 100 families.

To date, 30 families are participating in the program, providing ongoing feedback to Panasonic about product functionality, design concepts and how living in High Definition has influenced how they think and use technology…

Panasonic, a market and technology leader in High Definition televisions, announced today that it has extended its unique and successful Plasma ConciergeTM free customer support program to both Panasonic Plasma and LCD HDTV owners and renamed it Panasonic VIERA ConciergeTM. Previously only available for Panasonic HD Plasma owners, the exceptional service, which includes a toll-free customer support line, provides Panasonic HDTV owners with quick access to technical experts via phone, web or in-home service for answers to a broad range of questions…

Panasonic, the industry leader in High Definition Plasma TV, announced today that its much-anticipated web-enabled PZ850 series of VIERA Plasma HDTV’s will be available at retail beginning in mid-June. The flagship line’s wide range of cutting-edge features is highlighted by VIERA CAST which provides access to some of the most popular content sites on the Internet today – YouTube, Google’s Picasa Web Album and Bloomberg. The VIERA line was initially previewed at the 2008 Consumer Electronics Show in January 2008…

Panasonic, a market and technology leader in flat panel HDTV’s and an Official Worldwide Partner of the Olympic Games, celebrated the 100 day mark to the start of the Summer Olympic Games with the launch of a nationwide promotional campaign designed to make sure consumers are ready to enjoy the upcoming Olympic Games – the first time the entire Games will be broadcast in High Definition. Panasonic VIERA Plasma and LCD HDTV’s are the official HDTV of the Olympic Games…