Sony today took another step forward in the evolution of 4K Ultra HD home entertainment with the addition of critical content options and a range of new 4K Ultra HD TVs for every viewer. To complement the expanding library of its Video Unlimited 4K download service, Sony’s 2014 4K Ultra HD TV line-up is optimized to support new codecs and a variety of forthcoming 4K video services from Netflix, and 4K photo services such as 500px and PlayMemories. Sony is showcasing all of the latest advancements in 4K home entertainment at CES 2014 this week.

“It may be cliché to say content is King, but when talking about 4K Ultra HD TV, it reigns over consumer decision-making,” said Mike Lucas, senior vice president of Sony Electronics’ Home Entertainment & Sound Division…

Toshiba, a market leader in LCD TVs, today announced its full 2009 line-up of LCD televisions offering striking new cosmetics, unique technologies, more advanced features and additional screen sizes.From 19-inch to new 55-inch Cinema Series® models, Toshibas line-up offers a TV to fit every room and lifestyle at every price point…

Sony today unveiled its 2014 BRAVIA Full HD TV line-up, offering a variety of new features and screen sizes, and each powered by Sony’s widely-acclaimed X-Reality PRO picture engine, bringing stunning images to life from any source. The new models – W950B-, W850B-, W800B- and W600B-series – complement Sony’s new 4K Ultra HD TV models to give consumers choices in viewing options.

The flagship W950B series incorporates TRILUMINOS Display, delivering lifelike color and accurate shading. TRILUMINOS Display works in unison with Sony’s X-Reality PRO picture engine which analyzes, cleans and refines images from any source, to reproduce rich, accurate color while maintaining brightness, hue and saturation…

Panasonic, a market and technology leader in High Definition consumer and digital electronics products, today introduced its new line of VIERA X1 LCD televisions which feature a fully-integrated iPod entertainment kit. These flat panel televisions will be available in four different screen sizes: The new for 2009 19-inch class (19” measured diagonally) TC-L19X1, TC-L26X1 26-inch class (26” measured diagonally), TC-L32X1 32-inch class (31.5” measured diagonally) and the TC-L37X1 37-inch class (37” measured diagonally)…

Philips enhances its HDTV line-up and flaunts cutting-edge designs with the introduction of its 5000 FlatTV™ series this holiday season. Showcased today at the Philips Holidays in June event, these feature-laden LCD televisions boast supreme picture quality with exquisite designs to match, making them some of the finest sets in their category. Each model within the new line is a must-have holiday treat.

“With the expansion of the Philips FlatTV line, we are offering consumers a television that truly fits their lifestyle and home décor,” said Andy Mintz, senior vice president, marketing management AM/VM, Philips Consumer Lifestyle North America…

Toshiba today announced its 2014 4K Ultra HD TV offerings. The all new L8400U, L9400U, and L9450U Series Ultra HD TVs deliver an unmatched entertainment experience for movies, TV shows, video games, photo viewing and PC applications. Now in its third generation of Ultra HD image processing, Toshiba has enhanced its proprietary CQ 4K Engine, which offers an even better picture quality than before, and has also added its first-ever Toshiba Radiance 4K Full Array LED Panels…

Panasonic, the industry leader in the development and application of tru2way technology, will feature demonstrations of its new High Definition DVR set-top box (TZ-PCH2180) and the world’s first tru2way VIERA Plasma HDTVs with a live tru2way signal provided by Comcast at its booth (#937) at the National Cable & Telecommunications Association’s (NCTA) Cable Show on April 1-3 at the Walter E. Washington Convention Center in Washington, D.C.

“Panasonic takes great pride in leading the way in the development of tru2way technology,” said Dr. Paul Liao, Panasonic’s Chief Technology Officer…

Panasonic announced today a collaborative relationship that adds Amazon Video On Demand to Panasonic’s line of 2009 VIERA CAST® enabled HDTVs and Blu-ray devices. Bringing unique internet enabled services to VIERA HDTV and Blu-ray owners, VIERA CAST will enable customers to instantly shop and watch their favorite movies and TV shows, selecting from Amazon Video On Demand’s huge selection of more than 40,000 titles. Panasonic is a leader in built-in TV web entertainment via VIERA CAST and its award winning line of VIERA HDTVs and Blu-ray players, while Amazon.com is a leader in video-on-demand entertainment…

Toshiba Americatoday announced the availability of the new UX600 LED TV, offering breakthrough picture quality with advanced interactive features for non-stop entertainment.

Entertainment on-demand is taken to new levels with the UX600’s NET TV™ capabilities. Net TV includes a wide variety of applications that broaden the definition of “TV Content” and enrich the overall user experience. VUDU™ Movies offers true 1080p HD, 5.1 surround sound and gives viewers access to over 3,000 HD movies on demand…

Samsung Electronics America Inc., the market leader in flat screen HDTV design and innovation, offers consumers more options for bringing a “Touch of Color” to their home entertainment center with the Series 6 630 LCD HDTVs. The bezel of the LCD HDTVs incorporates Samsung's ToC™ (Touch of Color) design now with a new, narrower frame…